PokerStars’ moms and dad business Amaya has announced it intends to simply take the name of its most child that is valuable. The online gaming business that is home to the world’s biggest poker site will call itself ‘The Stars Group Inc.’
Amaya is moving to Toronto and changing its name, marking an era that is new the company’s history, one with distance from its beleaguered founder and former president and CEO David Baazov.
The move seeks to capitalize in the brand recognition of its most asset that is famous and, maybe, distance itself from bad press surrounding former chairman and CEO David Baazov, that is embroiled in legal troubles.
Information for the impending name-change was announced as Amaya delivered its Q1 financial report. In addition unveiled that the ongoing business would be relocating from Montreal to Toronto, a move that will let it ‘more effectively manage its business affairs.’
The organization reported strong results in Q1, with general revenue up 10 per cent on the period that is corresponding year, to $317.3 million. On the web poker now makes up just 69 % associated with the business’s revenue, as opposed to 75 percent an ago year.
This shift reflected the business’s growing diversification, through its online casino operations and BetStars sports platform that is betting more so than weakness in the poker market.
‘We continued our momentum in the quarter that Continue reading “Amaya to Change Name to ‘The Stars Group’ and relocate to Toronto, Eventually”